If you have lots of photos of people that you want to share with them, you can create a collection of that person using Collection Automation and share it with them.
But what if you have lots and lots of people, and you don’t even know most of their names or have their emails?
That’s exactly what “Find My Photo” links are here for: you can share a link to a collection, where recipients can take a photo of themselves, and instantly get shown all of their photos, using face recognition.
https://www.youtube.com/watch?v=jvGW33cSdFk&t=2s
“Find My Photo” links are extremely useful for sharing photos from large events.
Your guests would love to get their professionally-taken photos, and you would love for them to share your event on social media.
“Find My Photo” links are a better way to share your photos than publishing hundreds of them to a social media account. Your guests get the shots they’re actually in, and they’re far more likely to share them.
If you'd rather share the whole collection openly, without the selfie step, see Public galleries.
A guest opens the link, takes a photo of themselves with their phone or laptop camera, and sees the photos from your collection that they appear in. There's no account to create and nothing to install.
They only ever see their own matches - not the rest of the collection, and not other guests' photos.